Content Management & Distribution

Content Management & Distribution

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How Are You Managing & Distributing Your Content?

Every business who is trying to attract leads to buy from them, needs content to inform and educate potential customers, how their product or service will help them.

 

Without content, none of this education is possible.

 

How do you Create Your Content and How is it Tracked?

 

 

Let’s first look at the types of content:

 

It’s either Physical or Digital content.

 

Physical Content can be in the Form of:

 

Books

Flyers

Brochures

Pamphlets

Compact Discs or DVDs

 

Digital Content comes in the following forms

 

Text – Web content, ebooks, blogs, etc

Audio – mp3, mp4, podcasts, etc

Visuals – images, photos, logos, etc

Mutimedia – video, movies, etc

 

During the creation process, you sometimes keep notes and have other ideas you want to add to your creation, so you keep these together with the piece you’re working on.

 

It makes sense to keep a library or archive of your work.

 

In the same way, in the digital world of marketing, it makes sense to keep all of your artwork in a structured manner.

 

We call these pieces of art or creations – Assets.

 

They’re assets, because you created them and can use them as a means of education and therefore earn revenue from them.

 

 

Asset Management

 

 

If your business has assets at it’s disposal to create content, or you don’t have the inclination to do so yourself, then let us help.

 

We create content, add all assets into databases so that they’re trackable and you can always see what new assets have been added.

 

All assets are assigned codes and trackable links.  When these assets are distributed over the web, or from location to location, you can see what results came from their implementation.

 

It’s no use creating content for the simple purpose of creating, there needs to be motive.

 

In our case, content creation is for the purpose of creating brand awareness and attracting leads to your business.

 

 

Content Distribution

 

 

Tracked content is distributed wherever there is a market.  We’ve found the most success in creating SEO optimized text content for the web.  (It is a long game)

 

For quicker traffic methods, we use lots of micro-content for posting across our social media channels.

 

Staying on top of trends then quickly creating micro-content to capitalize on the trend often results in traffic spikes.

 

Seasonal traffic results from promotions tailored specifically for the season in question.

 

 

What System Do You Have In Place?

 

 

We’ve got a content management system that you can implement for your business.  If it makes sense to do so, then you should try do all your own marketing, but if you don’t have the time or the knowledge, then let someone step in and help you.

 

Get in touch with us and let’s see how we can work with your business to create content and attract more leads into your business, so that you can work on your business and not in your business.

We help you grow your business
from planning to implementation.

Digital Marketing

From planning your campaign, to launching it to the web, we work with you every step of the way.

Content Marketing

All the content we create for you is logged, tracked, distributed, and reported on.

SEO & Google Ads

The right ad can launch your business to multiple figures per month.  Our professional Ad Strategists know how.

Social Media Marketing

It can be tough to see results, but timing is everything.  The right message at the right time makes a difference.

Our Process

We simplify everything so that you never get confused or overwhelmed.

Get a Quote

Sign Contract

Plan and Schedule

Launch!

Analytics and reports are the only way that you’re going to know what’s working for your business.  We’ve found the most success with the two tools that we use, but for SEO content, we stick with Monsterinsights.  

Tracking is a breeze with this tool, and it allows us to capitalize on content that’s working and create more of the same.

When capitalizing on content that works, you can rapidly scale your business to multiple figures.

 

We’re proud to partner with
globally loved brands.

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